First Prize
Name | Institute | Project | |
---|---|---|---|
First Prize | Nehanjali Srinivasan & Abhinav Ryakala |
|
Sales and Service network of Massey Ferguson Harvesters in South Indian markets. |
Second Prize
Name | Institute | Project | |
---|---|---|---|
Second Prize | Anuj Kalpesh Shah | Indian Institute of Foreign Trade | Benchmarking & studying the best practices of BTL (Below the Line) activities in Rural and Semi-urban India and developing a recommendation plan for Mahindra Finance. |
Second Prize | Ankita Jain & Sumeet Sourav | Institute of Rural Management Anand | Cash Vs Card Behaviour of Rural Consumers : A Market research for Rupay card transactions in rural areas. |
Third Prize
Name | Institute | Project | |
---|---|---|---|
Third Prize | Neha Kharbanda | Birla Institute of Management Technology | Synthesize Consumer Insight and help Tata Shaktee become more consumer centric. |
Third Prize | Nithin K & Nutan Kumar | Institute of Rural Management Anand | Analyse value chain of wheat and market opportunities for scaling up. |